
CRM Systems
CRM Systems
- Custom CRM built around your sales and service process
- Configuration and extension of an existing CRM
- Integrations with email, invoicing and your website
- Migration from spreadsheets and old tools
Challenge
Customer Data Spread Across Spreadsheets and Inboxes
Leads arrive by email, web form and phone, quotes are tracked in a spreadsheet, and invoices live in another system. Follow-ups get missed and nobody has the full picture of a customer.
- Leads and deals tracked in spreadsheets or personal inboxes
- A CRM license the team does not use because it does not fit the process
- Double data entry between CRM, invoicing and website
- No reliable overview of the pipeline and open follow-ups
Approach
A CRM Shaped Around Your Process
We map how customers move through your business, then either build a CRM for that process or configure and extend the one you have, and connect it to the tools your team already uses.
- Pipelines, fields and stages that match your sales process
- Web forms and email flowing straight into the CRM
- Customer and invoice data kept in sync
- Existing data cleaned and imported, not retyped
CRM Systems
Core Capabilities
What this service covers.
Custom CRM Development
A CRM built for your process when off-the-shelf tools fit poorly, with the screens, fields and permissions your team needs and nothing it does not.
- Custom data model for customers, deals and projects
- Role-based access and retention settings with the GDPR in mind
- Dashboards and pipeline reports
- Works in the browser and on mobile
CRM Configuration & Extension
Configuration and extension of HubSpot, Salesforce, Microsoft Dynamics 365 or Odoo: pipelines, custom fields, automations and extensions where the standard setup falls short.
- Pipeline and stage design
- Custom fields, objects and views
- Workflow automations and reminders
- Custom extensions via the platform API
Integrations
Connections between the CRM and the rest of your tools, so data is entered once and shows up where it is needed.
- Email and calendar integration
- Invoicing and accounting links
- Lead capture from your website and web forms
- Two-way sync with other business systems
Migration From Spreadsheets
Your existing customer data moved into the CRM: cleaned, deduplicated, mapped to the new structure and checked before go-live.
- Inventory of spreadsheets and tools
- Cleaning and deduplication
- Field mapping and trial imports
- Verification with your team before go-live
Tools we work with
CRM Platforms & Tools
Platforms we configure and extend, and the tools we use for custom builds and integrations.
- HubSpot
- CRM Platform
- Salesforce
- CRM Platform
- Microsoft Dynamics 365
- CRM & Business Apps
- Odoo
- Open-Source CRM & ERP
- PostgreSQL
- Custom CRM Database
- n8n
- Integration Workflows
Project timeline
CRM Implementation Process
A step-by-step route from scattered customer data to a CRM your team uses.
Process Mapping
1-2 weeks
Map how leads, deals and customers move through your business today, and decide whether to build or configure.
Deliverables
- Sales and service process map
- Inventory of current data and tools
- Build or configure recommendation
- Scope and plan
Build & Configure
3-8 weeks
Set up or build the CRM, then connect it to email, invoicing and your website.
Deliverables
- Pipelines, fields and roles
- Custom screens or extensions
- Integrations
- Automations and reminders
Migration & Training
1-3 weeks
Import cleaned data, check it with your team and train each role on daily use.
Deliverables
- Cleaned and deduplicated data import
- Trial migration and sign-off
- Training per role
- Go-live support
Support & Improvement
Ongoing
Adjust pipelines, reports and integrations as your process changes.
Deliverables
- User support
- Changes to fields and workflows
- Integration monitoring
- New reports and automations
Business Impact
Business Impact
What a CRM that fits your process gives your team.
One View of Each Customer
Contacts, deals, emails and invoices for a customer are in one place.
Fewer Missed Follow-Ups
Reminders and pipeline stages make open actions visible.
Less Double Entry
Integrations move data between systems instead of people retyping it.
Built for Daily Use
Screens and fields follow your process, which makes the CRM easier to keep up to date.